For years, long, windy menus were the fad. The more options a restaurant offered, the less likely that diners would want to go elsewhere, the thinking went. And the thinking was widespread: Everywhere from Ruby Tuesday to the Olive Garden and McDonald's obliged, channeling their inner Cheesecake Factory with menus that spanned several continents and cuisines, challenging even the sturdiest attention spans.
Similar Stories to Wonkblog: Americans Are Tired Of Long Restaurant Menus on Bing News
Roberto A. Ferdman, Washington Post: Business
Thu, 09/18/2014 - 6:47am
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