This post first appeared on the Image Brief blog. Let’s face it. Lifestyle photography can be cheesy, bland, or completely lackluster. Even for experienced creatives, it’s hard to balance what’s engaging with what sells. That’s why we see so many cheesy stock photos — and so many boring ads — in marketing materials.

Topics:  image brief   ed diener   the next web   visual   photography   lifestyle   cheesy   perfect   
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