Celebrities — they smoke weed just like us. And some are such fans of the plants that they are now entrepreneurs in the legal marijuana market. “It’s widely accepted and widely known in entertainment, the arts and music that cannabis has been used forever as a facilitator of inspiration and creativity,” said Jesse Channon, chief growth operator for Columbia Care, which has partnered with celebrities such as Pitbull and Mike Tyson to launch brands CBD- and THC-focused brands.