Apple Apple's newest line of Beats headphones is geared toward the fashion-forward. On Wednesday, Apple released a special edition collection along with French design house Balmain. The collection, which includes a new take on both Beats Studio and Powerbeats 3 Bluetooth headphones, starts at $249.95. Reality TV star Kylie Jenner is the face of the campaign to promote the new collection. Erin Manago/Beats By Dre Both the Beats Studio and Powerbeats come in two different colors: Safari, a pinkish neutral tone, and khaki, which has a green tint. Both colors have gold accents and Balmain logos, but safari is only available to buy through Apple, while khaki can be purchased through Balmain.