Comment on 'Super Mario: How Nintendo Conquered America' by Jeff Ryan

'Super Mario: How Nintendo Conquered America' by Jeff Ryan

The author traces the rise of the games and electronics company. The Nintendo Co. began modestly in the late 1880s as a maker of hanafuda decks — cards decorated with seasonal flowers used in traditional Japanese games (including koi-koi, which figured in the recent film "Summer Wars"). Today, the games and electronics giant has a reported market value of more than $85 billion.

 

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