Emma Watson formally invited men to join the fight for gender equality in a moving speech to launch the HeForShe campaign in New York on Saturday. Through her role as the UN Women Goodwill Ambassador, she spoke toward the movement, and how impossible it will be to achieve equality of the sexes if only one sex participates in the fight: I was appointed six months ago and the more I have spoken about feminism the more I have realized that fighting for women's rights has too often become synonymous with man-hating.