As technology powers forward to bring the next billion people in the world online, it’s important to take a look at the basics on how to establish an online presence so your business is well represented in the vast World Wide Web. You may have started a website in the mid-90s, but web hosting has evolved with new, innovative offerings such as cloud hosting, and it’s crucial to understand the various ways you can optimize your site, as well as evaluate your current setup to best support your…