Will HeilpernThe New Day, the UK daily print newspaper launched just nine weeks ago, will cease publication from this Friday. The"politically-neutral" tabloid-style newspaper launched at the end of February and had aimed to reach an audience that had "fallen out of love with newspapers." In a trading update, Trinity Mirror, which also owns The Daily Mirror, said the closure was "disappointing" but that the company gained "new insights" from launching a national newspaper in a challenging market. The statement said: Although The New Day has received many supportive reviews and built a strong following on Facebook, the circulation for the title is below our expectations.
Comment on The UK's newest newspaper is closing after just 9 weeks (TNI)
loreilly@businessinsider.com (Lara O'Reilly), Business Insider
Wed, 05/04/2016 - 11:40pm
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