Comment on Michael Kors Still Crushing Coach With Teens

Michael Kors Still Crushing Coach With Teens

One of the primary reasons Tapestry (NYSE: TPR) purchased handbag maker Kate Spade last year was to help reach out to younger customers. Where CEO Victor Luis says its Coach products are about "function, quality, and leather," the $2.4 billion deal was seen as a way to woo millennial consumers with Kate Spade designs that offer "emotional attributes (that) hit at the high end when it comes to fashion, fun, and femininity."That could narrow the point of differentiation between Tapestry and its rival Michael Kors (NYSE: KORS), which has long been hugely popular with both millennials and Gen Z consumers.Image source: Getty Images.Continue reading

 

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