Comment on How do you keep customers?

How do you keep customers?

“The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.” —Peter F. Drucker. I want to offer another quote from Peter Drucker, who was known as, “The Father of Modern Business Management.” “The purpose of a business is to generate a customer.” Note that Drucker did not say: The purpose of a business is to make money.

 

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