WPP’s Chief Executive Mark Read is preparing to consolidate some of the advertising giant’s major properties, as traditional agencies struggle to keep pace with the industry’s digital shift.
WSJ.com: US Business, Wall Street Journal: Business
Sun, 09/23/2018 - 5:40pm
WPP’s Chief Executive Mark Read is preparing to consolidate some of the advertising giant’s major properties, as traditional agencies struggle to keep pace with the industry’s digital shift.