Black content creators may be most affected if TikTok is banned in the US (stock photo).Hector Pertuz/Getty ImagesA bill passed last week that could lead to a TikTok ban unless ByteDance sells it to a US company.Black creators, who were instrumental in the platform's growth, could be significantly affected.Their feelings are complicated, though, due to tensions with equal pay and credit on the platform.Black content creators were monumental in helping make TikTok into what it is today, but now they might be some of the most affected if the platform is banned in the US.The US Senate passed a bill last week that could mean TikTok is removed from app stores in nine months unless its parent company, Bytedance, sells it to a US corporation.Soon after, President Joe Biden signed it into law, meaning the clock is now ticking for ByteDance to give up its US TikTok assets or face a nationwide ban.Black creators who spoke with Business Insider said they feel they will be particularly affected if the ban goes ahead despite playing such a huge part in helping TikTok become what it is today.Their support for TikTok is complicated.
Comment on Black creators were instrumental in building TikTok. Now they fear they'll be hit the hardest by a ban.
ldodgson@insider.com (Lindsay Dodgson), Business Insider
Wed, 05/01/2024 - 1:59am
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