Even With $5.5m In Funding, Ello’s Future Looks Unclear

Kia Kokalitcheva, VentureBeat
Fri, 10/24/2014 - 4:49pm

Image Credit: Jordan Novet/VentureBeatSo the Ello saga continues, and this time with $5.5 million more in the bank, and a new kumbaya-esque charter and legal status that’s leaving us with more questions than answers. Yesterday, the hip alternative — and ad-free! — social network announced that it has raised a lot of new funding, and that in the name of staying true to its promise of keeping ads and data-brokering off its minimalist, black-and-white piece of the Web, it’s filing to become a public benefit corporation (PBC) in the state of Delaware.

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