Fowl Play: Angry Birds Help To Spawn Happy Tablet Gamers

Angry Birds - WC

New research shows that tablets have made big inroads against traditional gaming platforms among U.S. adults who play video games. For marketers, the research brings good news in the form of an acceptance to seeing advertising within video games—as long as the games themselves are free—and a willingness to see familiar brand names and products within games.

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BING NEWS:
  • Fowl Play: Angry Birds Help To Spawn Happy Tablet Gamers
    Angry Birds Space, Drawing with Friends, Tetris, Temple Run and Monopoly. Exactly half of adult tablet owners used their device to play video games. Moreover, as a result of owning their tablet, 40% ...
    04/16/2013 - 4:59 am | View Link
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