GoDaddy’s website-building product GoCentral is getting an upgrade today — and along with new features, there’s a new name, Websites+Marketing. As you can probably guess, Websites+Marketing isn’t just a website builder. After all, as Senior Director of Product Management Heidi Gibson put it, a small business website is now part of a “a whole ecosystem that comprises your online presence.” These are issues that Gibson said she’s experienced directly, as the chef/owner/”Commander in Cheese” at The American Grilled Cheese Kitchen in San Francisco. “Our typical customer, our target customer is not just a small business — they’ve got one to five employees … they don’t know what they’re supposed to do, they don’t know what’s effective,” she added.