NEW YORK (TheStreet) -- Shares of Hasbro tumbled to close lower by 6.36% to $54.65 on Friday, after analysts at BMO Capital said toy sales appear weaker this holiday season and lowered its price target on shares to $55 from $57. The firm maintained its "market perform" rating on the toy maker, and said that it believes industry sales appear to be soft for the holiday period. Analysts at the firm added that the domestic toy industry has "taken a turn for the worse in the fourth quarter declining about 2% after being up nearly 4% over the first nine months." Exclusive Report: Jim Cramer's Best Stocks for 2015 STOCKS TO BUY: TheStreet Quant Ratings has identified a handful of stocks that can potentially TRIPLE in the next 12 months.