When Chris Williams founded entertainment platform Pocketwatch in 2017, he was certain that no one had yet found the right way to work with the generation of children’s talent finding its audience on platforms like YouTube. Convinced that packaging creators under one umbrella and leveraging the expanding reach of even more media platforms could reshape the way children’s content was produced, the former Maker Studios and Disney executive launched his company to offer emerging social media talent more avenues to create entertainment that resonates with young audiences. On the back of the breakout success of Ryan’s World, a YouTube channel which counted 33.6 billion views and more than 22 million subscribers as of early November, it appears that Williams was on the right track.
How The Founder Of Pocketwatch Sees The Future Of Children’s Entertainment
Jonathan Shieber, TechCrunch
Mon, 12/09/2019 - 4:18pm
Topics: chris convinced maker studios ryan s world november disney+ hbo max apple plus netflix if that s samsungtv plus the roku channel viacom s plutotv when avod pocketwatch williams youtube disney roku channel plutotv sees children s entertainment content programming platforms talent media services ad-supported create kids on-demand service opportunities work streaming launched opportunity demand forces creates
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