Abercrombie & Fitch has had many makeovers in its 125-year history. Can it shed its image as a mall brand for white, privileged, oversexed preppy kids? As a member of my high school debate team, I was not cool enough to buy Abercrombie & Fitch—or so the brand told me.Read Full Story

Topics:  fitch—or   read full story   abercrombie    fitch   cool   kid   brand   

 

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