Marketing Education With Digital

Our brains can think of many reasons why we’re not good enough. Here’s how to stop them from getting in the way of your goals. Stop me if you’ve heard this one before: You set a big goal. You’ve outlined the steps and used your study of goal-setting to make sure they’re achievable and assigned deadlines to each.

You can take the Capri Sun out of the pouch, but you can’t take the pouch out of the Capri Sun. Drinking a Capri Sun isn’t just about the flavor. It’s about the satisfaction of stabbing the iconic pouch with a straw, and the gratification of drinking it until it’s squeezed flat.

In their new book, David Allen and Edward Lamont break down why so many workers are experiencing burnout—and what employers can do to help. When one of our clients joined the leadership team of an international financial institution based in Germany, there was a standing item on the executive team’s meeting agenda: burnout cases.

Mita Mallick, Chief Diversity Officer at Carta share three steps leaders can take to avoid tokenizing employees. “You know they still use your image on Facebook for recruiting efforts, right? And they have that picture hanging up in the building,” a former colleague said to me. “The one of you at that event.

Employers must toe the line between protected employee activity and protecting corporate reputations. They must also be wary of overstepping boundaries with employees’ private lives.  Employees’ personal social media accounts are often open for all to see.  Employers may discipline or even terminate an employee whose viewpoints or statements are construed as offensive, harassing, or discriminatory. Whether such actions could land the employer in legal trouble is an increasingly perilous minefield. 

Creating a better blueprint for culture change is based on the knowlege and skills leaders need to develop now. Imagine you’re a leader, and you’ve been tasked with driving a big culture change strategy. The company’s usual ways of doing things aren’t working, and it’s up to you to identify changes that would allow people to do their best work and deliver top-tier results.