Memo To The Ceo: We Need To Challenge The Status Quo

Alastair Dryburgh, Contributor, Forbes
Thu, 11/27/2014 - 11:21am

Did you notice what's happening in the strategy review meetings? For me, the clue was when they brought out the "full product range" argument. Never mind that some of their products don't make any money, or that competitors do them better, or that our best customers don't buy them...we have [...]

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Memo To The Ceo: We Need To Challenge The Status Quo

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