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Best alternative to a negotiated agreement - Wikipedia
In negotiation theory, the best alternative to a negotiated agreement or BATNA (no deal option) refers to the most advantageous alternative course of action a party can take if negotiations fail and an agreement cannot be reached. The BATNA could include diverse situations, such as suspension of negotiations, transition to another negotiating ...
What is BATNA? How to Find Your Best Alternative to a Negotiated ... - PON
The BATNA definition is the ability to identify a negotiator's best alternative to a negotiated agreement.
BATNA in Negotiation: A Key Source of Power - PON - Program on ...
In negotiation, your BATNA, or best alternative to a negotiated agreement, is often your strongest source of power. If you believe you have a weak BATNA, think about what your counterpart will do if you can’t reach a deal. They may be just as motivated as you are to stay at the table.
BATNA - Definition, Importance and Practical Examples
BATNA is an acronym that stands for Best Alternative To a Negotiated Agreement. It is defined as the most advantageous alternative that a negotiating party can take if negotiations fail and an agreement cannot be made. In other words, a party’s BATNA is what a party’s alternative is if negotiations are unsuccessful.
Best Alternative to a Negotiated Agreement (BATNA) - Investopedia
Investopedia / Michela Buttignol. What Is a Best Alternative to a Negotiated Agreement (BATNA)? A best alternative to a negotiated agreement (BATNA) is a course of action that a party...
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