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Chief design officer - Wikipedia
The CDO is typically responsible for overseeing all design and innovation aspects of a company's products and services, including product design, architectural design, graphic design, user experience design, industrial design, and package design.
The Growing Role of the Chief Design Officer in Modern Business
The chief design officer's role is pivotal in an organization, steering the direction of customer-oriented design. But what exactly does a CDO do? The roles linked to this position include:...
Putting design leadership on the map - McKinsey & Company
This new study demystifies the emerging role of “Chief Design Officer,” a position which we’ve seen expand rapidly in the world’s largest companies. The report goes further than simply diagnosing the problem, it provides a clear definition of the skillset and function of a C-suite designer.
A rare interview with Tesla's chief designer, Franz von Holzhausen
Tech. Tesla’s chief designer for the Cybertruck on working with Elon Musk and how his favorite design is one he can’t talk about yet. Published Thu, Dec 1 20228:00 AM EST. Jeniece Pettitt...
Are you asking enough from your design leaders? | McKinsey
Just how strategic is the role of design? Bracken Darrell, the CEO of Logitech, describes three broad phases of design, each of them progressively more strategic. 5 In the first phase, companies view design narrowly, focusing on aesthetics and form: the color, material, and finish of products.
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