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Bookmark or Share- What is competitive advantage? | Definition from TechTargetWhat is competitive advantage? Competitive advantage is the favorable position an organization seeks to be more profitable than its rivals. To gain and maintain a competitive advantage, an organization must demonstrate a greater comparative or differential value than its competitors and convey that information to its desired target market. For ...
- 5 Sources of Competitive Advantage | HBS Online5. Human Capital. A company is only as strong as its people. As such, hiring, training, and retaining a team of skilled employees is a competitive advantage for any business. Putting in the time and care to select outstanding candidates for open positions, train current employees, offer professional development opportunities, and create a ...
- Competitive advantage - WikipediaThe term competitive advantage refers to the ability gained through attributes and resources to perform at a higher level than others in the same industry or market (Christensen and Fahey 1984, Kay 1994, Porter 1980 cited by Chacarbaghi and Lynch 1999, p. 45). [1] The study of this advantage has attracted profound research interest due to ...
- Competitive Advantage: The Key To Business Success - ForbesA competitive advantage is what sets an organization apart from its competitors, allowing it to generate greater sales or margins and retain more customers. This advantage stems from various ...
- 12 Competitive Advantage Examples (Plus Definition) - IndeedThe organization also experiences higher customer satisfaction ratings, which also contributed to higher sales performance. 9. Quality. Quality contributes to customer satisfaction and an organization's reputation, which both factor into a company's competitive advantage. Quality control programs, maintenance, technology and customer feedback ...
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