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What Is a Product Line? 3 Types of Product Lines - 2024 ...
What Is a Product Line? 3 Types of Product Lines. Written by MasterClass. Last updated: Oct 4, 2022 • 2 min read. Product lines expand a brand’s product portfolio by offering additional, related, and new products to offer a customer base greater variability. Learn about different types of product lines. Learn From the Best. Community & Government.
Product Lines Defined and How They Help a Business Grow
A product line is a group of related products all marketed under a single brand name that is sold by the same company. Companies sell multiple product lines under their various brand names,...
What are product lines? Types, examples, and strategies
A product line is a collection of products that are advertised and marketed under a single brand. Each product in a product line can serve different purposes or target specific customer preferences. The benefits of this approach include: Common branding — Products within a line share the same brand name.
What is a product line? Definition and examples - Market ...
A Product Line is a group of products that a company creates under a single brand. The products are similar and focus on the same market sector. Maybe their function or channel distribution are the same or similar. Perhaps their physical attributes, prices, quality, or type of customers are the same. We call the activity Product Lining.
Product Line - Definition, Examples, How They Work
Summary. A product line is an array of related products. Products under a product line can be related by functionality, target market, price range, or brand. Product line depth refers to the number of products offered under a product line.
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