For the upcoming Games, P&G is launching advertising for more than 30 of its brands, more than ever before. What is missing from the Paris 2024 Olympics? A tear-jerking corporate advertising campaign from Procter & Gamble saluting the mothers of athletes.

Topics:  games   p&g   paris   olympics   procter    gamble   a   
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  • How brands are going for gold at the Paris Olympics
    Campaign explores how Asian brands are maximising ad spend at the mega sporting event, the keys to a winning marketing strategy, and the best platforms to engage young fans.
    05/24/2024 - 1:59 am | View Link
  • P&G plans to downplay its corporate name in ads during Paris Olympics
    What is missing from the Paris 2024 Olympics? A tear-jerking corporate advertising campaign from Procter & Gamble saluting the mothers of athletes.
    05/14/2024 - 9:17 am | View Link
  • P&G shifts focus to brands for Paris Olympics ads
    What is missing from the Paris ... go focus, not 100%, but much more prominently, on brands,” said P&G chief brand officer Marc Pritchard. “That’s what consumers that we serve are familiar with.” ...
    05/13/2024 - 1:00 pm | View Link
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