Prince Harry Announces Massive Travel Sustainability Project

Prince Harry announces massive travel sustainability project

NEW YORK (AP) — The eco-minded Prince Harry is embarking on a massive travel sustainability initiative in partnership with key travel providers that's aimed at bettering the practices of the global industry amid an ever-increasing number of travelers. The Duke of Sussex picked Amsterdam, a city hit hard by over-tourism, to announce Travalyst at a news conference Tuesday with his partners,, TripAdvisor, Visa, China's largest travel company, Ctrip, and the Ctrip-owned fare aggregator Skyscanner. The long-term initiative is focused on tackling the travel industry's impact on climate change, improving wildlife conservation and finding ways to better protect the environment in top tourist spots around the world, along with boosting the tourism dollars used to assist local communities and seeking answers to the increasing problem of over-tourism. "Travel has the unparalleled power to open people's minds to different cultures, new experiences and to have a profound appreciation for what our world has to offer," the duke said in a statement shared with The Associated Press ahead of the formal announcement. "As tourism inevitably grows, it is critically important to accelerate the adoption of sustainable practices worldwide, and to balance this growth with the needs of the environment and the local population.Read more on

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