Similar Stories to Redbox Is Running Dvd And Blu-ray Price Hike Tests Again on Bing News

Movie and game rental kiosk company Redbox is considering another price change to its DVD and Blu-Ray rentals. They’re testing out new pricing schemes in different markets, presumably to figure out which pricing scheme consumers hate the least. In the market where reader Dave is, in Salt Lake City, Utah, they’re trying the price points of $1.50 for DVDs and $2 for Blu-Rays, a price hike of 30¢ and 50¢ respectively. We reported similar pricing tests in 2010 and 2009 before Redbox settled on its current pricing scheme in the fall of 2011. Dave, for one, is unhappy with the change, mostly because all of the other options for DVD rentals have left town.

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