Review: Online Stylists For The Shopping-averse

By BARBARA ORTUTAY, AP Technology Writer, Seattle Post-Intelligencer: Business
Wed, 05/27/2015 - 12:39am

NEW YORK (AP) — Though my grandmother was a fashion designer, I hate buying clothes, and I still wear outfits from high school — in the last century. For comparison, I tried Keaton Row, an online service that pairs you up with a real-life stylist. With Stitch Fix, you have no obligation to keep any clothes sent to you, though there's a $20 "styling fee" for each delivery — which can be applied toward the first $20 worth of clothing you buy. The only collection I loved included worn jeans, a mustard circle scarf and a brown leather purse that could easily pass for a guy's bag. Keaton Row's initial questionnaire wasn't as extensive. Besides sizing, color preferences and body parts I want to highlight or camouflage, it asked me for "style goals." Stitch Fix uses human stylists and computer programs to pick out your clothes. [...] in the denial phase of pregnancy, I think I also told her I don't want maternity clothes. To get the items, I had to go to each store's website separately, enter my payment info and pay for shipping besides the cost of the item. Each item looked like a slightly higher-quality version of what I might already have in my closet: a pair of stretchy skinny jeans with an elastic waist, a gold-toned necklace, a gray-black striped maternity top, a classy black cotton jersey top and a black printed pencil skirt, also not-obviously but definitely maternity.

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Topics:  york ap     though   with stitch fix   keaton row   i   stitch fix   to   clothes   jeans   black   
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