Imagine never having to wash, iron or dry-clean your shirts again. That’s the goal of Wool & Prince, a fashion brand launching a button-down that can be worn up to 100 times without washing — and it won’t smell or wrinkle, its designers say.
RHEANA MURRAY, New York Daily: Living
Wed, 05/01/2013 - 8:14am
Imagine never having to wash, iron or dry-clean your shirts again. That’s the goal of Wool & Prince, a fashion brand launching a button-down that can be worn up to 100 times without washing — and it won’t smell or wrinkle, its designers say.