With less than three months from the U.S. midterm elections, social media companies are preparing for another intense fight against misinformation. TikTok, Meta, and Twitter say they’re ready for the challenge this time, and they’ve each drafted a similar playbook that includes more fact-checking, labeling misinformation more carefully and adding more restrictions on political advertising. But experts who study social media and politics point out that these new policies aren’t that different from those in place in 2020—which could have consequences, since video content may play a larger role in the spread of misinformation this year. [time-brightcove not-tgx=”true”] “They say they tested these processes during the 2018 midterms and 2020 [general election] and that they have it under control, but this is anything but the case,” says Jennifer Grygiel, an associate professor at Syracuse University who researches social media.