Starbucks Gives Up On Its Evolution Fresh Concept

At the heart of Evolution Fresh, which Starbucks bought for $50 million, is a process called cold-pressing. But the concept never grew beyond four stores, and is being shut down.

Topics:  evolution fresh   starbucks   concept   
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  • Starbucks Brand Evolution Fresh Debuts ...
    Each 8-ounce serving has 2 grams of (natural) sugar, and the 15.2-ounce bottles will sell for $5 each at Whole Foods and other natural retailers like Sprouts beginning in April (not at Starbucks).
    04/10/2019 - 10:09 am | View Website
  • Evolution Fresh Juice | Starbucks Coffee Company
    We believe in following nature's lead, not taking credit for what's been perfected, we just make perfect a little easier to get. We search for our favorite fruits and vegetables and rush them to our juicery where we peel, press and squeeze them to bring you juice that’s both delicious and alive with nutrition.
    04/8/2019 - 1:46 pm | View Website
  • Store Locator | Find Locations | Evolution Fresh
    Use our juice locator to find Evolution Fresh cold-pressed juices and smoothies at your local grocery and Starbucks stores.
    04/7/2019 - 9:54 pm | View Website
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    Howard Schultz, our ceo, explains our evolving identity. Howard Schultz, our ceo, discusses the evolution of the Starbucks brand, as we get ready to celebrate our 40th Anniversary
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  • Evolution Fresh
    Evolution Fresh, a subsidiary of Starbucks Corporation, is an American-based company producing fruit juices, fruit smoothies, gourmet soups, salads and signature bowls.
    04/6/2019 - 9:27 pm | View Website
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