Starbucks Gives Up On Its Evolution Fresh Concept

At the heart of Evolution Fresh, which Starbucks bought for $50 million, is a process called cold-pressing. But the concept never grew beyond four stores, and is being shut down.

Topics:  evolution fresh   starbucks   concept   
  • As Howard Schultz leaves Starbucks, his legacy of innovation — and controversy — remain
    That flopped and the program was nixed last year. The experiments with La Boulange bakeries, and Evolution Fresh stores and Teavana tea shops didn't work out, either. All the stand-alone stores were eventually shut down. The latest innovative idea was Schu ...
    06/6/2018 - 6:46 am | View Link
  • Starbucks : Evolution Fresh Survey Shares Most Intense Workouts and a New Way to Naturally Hydrate
    As the beach season arrives, a survey* conducted for Evolution Fresh® confirms that exercise-obsessed Americans actually want to sweat - nearly 90 percent of those who work out regularly say that is a goal, with 49 percent agreeing with the statement ...
    05/22/2017 - 2:09 am | View Link
  • Starbucks closes last two Evolution Fresh stores
    Starbucks is closing the remaining two Evolution Fresh stores, though the company will continue to produce the packaged juices sold under that brand name. The Evolution Fresh location on Seattle’s Pine Street will close March 3, while the one in ...
    02/26/2017 - 10:02 pm | View Link
  • Starbucks Shuttering Final Two Evolution Fresh Juice Stores
    Six years after Starbucks branched out of its caffeinated coffee corner by purchasing juice maker Evolution Fresh for $30 million and eventually opening a handful of juice stores, the coffee conglomerate is closing the doors of the final two remaining ...
    02/24/2017 - 7:43 am | View Link
  • Starbucks opens $70-million Evolution Fresh juice factory in SoCal
    Evolution Fresh drinks roll off the production line at the juice brand's Rancho Cucamonga facility, which officially opens Wednesday. Evolution Fresh drinks roll off the production line at the juice brand's Rancho Cucamonga facility, which officially opens ...
    10/8/2013 - 10:16 am | View Link
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  • 1912 Pike
    1912 Pike: the address of our first store in Seattle. The concept was simple: people who loved coffee wanted to help other people fall in love, too. If you walked in that shop, you didn’t leave without learning something new about coffee.
    06/13/2018 - 2:26 pm | View Website
  • Brand Stories: The Evolution of the Starbucks Brand
    A look at the history of the Starbucks brand, with various logos and brand redesigns examined.
    06/13/2018 - 8:49 am | View Website
  • Evolution Fresh | Cold-Pressed Juice & Smoothies
    Evolution Fresh offers cold-pressed juices and smoothies in pursuit of the most delicious, most nutritious juice experience. Find where you can buy today.
    06/12/2018 - 9:43 pm | View Website
  • Evolution Fresh
    Evolution Fresh, a subsidiary of Starbucks Corporation, is an American-based company producing fruit juices, fruit smoothies, gourmet soups, salads and signature bowls.
    06/11/2018 - 3:32 pm | View Website
  • Starbucks
    Starbucks Corporation is an American coffee company and coffeehouse chain.Starbucks was founded in Seattle, Washington in 1971.As of 2017, the company operates 26,696 locations worldwide.
    06/11/2018 - 10:46 am | View Website
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