The classic All Star has been a boon to Nike, which bought Converse in 2003. But as the shoe gets an update, the company is being cautious not to damage its appeal.
JEFF SOMMER, NY Times: Business
Sat, 08/01/2015 - 10:45am
The classic All Star has been a boon to Nike, which bought Converse in 2003. But as the shoe gets an update, the company is being cautious not to damage its appeal.