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Rupert Murdoch, and a couple of his fellow newspaper-owners, say that traffic coming from search engines and aggregation sites are worthless. They call it "drive-by traffic." These users only come, read one article and then leave. For an industry profusely bleeding users and revenue, you would think they wouldn't be so discriminatory when it comes to users consuming their content.
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News Aggregation vs. Rupert Murdoch and the Associated Press
Tue, 09/08/2009 - 4:40pm — senhHaving managed two aggregation sites, I really wanted to write something original and insightful to dispel what Rupert Murdoch and the Associated Press had been spewing out to the media regarding news aggregators.
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