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Romney advisers, aiming to pop Obama’s digital balloon, pump up online campaign

Since clinching the Republican nomination two months ago, Romney advisers have significantly stepped up their digital campaign, hoping to catch up with President Obama in an arena he dominated in 2008. Romney has hired data analysts and mobile-app developers from places including Google and Apple, unwilling to concede the traditionally liberal-leaning Silicon Valley talent pool.

 

Opinion: Dark day for future of books

Wednesday was a dark day for the future of books. The Department of Justice charged Apple and five large book publishers with conspiring to raise e-book prices. Three of the five publishers quickly capitulated rather than face the risk and expense of a protracted legal battle.

 

What e-mag publishers need to do, and do now

What e-mag publishers need to do, and do now

GIGAOM's Darrell Etherington makes some good, if obvious, points about how magazine publishers.

 

Wall Street Journal iPad Edition To Cost $17.99/Month

Wall Street Journal iPad Edition To Cost $17.99/Month

By contrast, The Wall Street Journal and the New York Times are working with test iPads, according to people familiar with the matter. Six advertisers, including Coca-Cola and FedEx, have agreed to advertise with the Journal, and a four-month ad package costs $400,000, according to these people. Coke and FedEx declined to comment on terms. The Journal plans to charge subscribers $17.99 a month for iPad subscriptions, according to a person familiar with the matter.

 

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