Uber Wants To Conquer The Suburbs And It's Starting With Costco

Costco is known for having some great deals.Mario Tama/Getty ImagesUber is offering new perks for Costco lovers as it looks to expand into the suburbs.Members and non-members can now shop Costco on Uber Eats for delivery of groceries and more.Costco members will get better pricing, plus a 20% discount on an Uber One membership.As Uber looks to expand its reach beyond cities, the company is forging an alliance with the veritable king of suburbia: Costco."The Uber name is kind of an urban brand and we believe our most significant growth opportunity in the US is in the suburbs," CEO Dara Khosrowshahi told CNBC earlier this month.The ride-hailing and delivery service on Wednesday announced a new partnership with the wholesale club that will bring Costco groceries and merchandise to customers via Uber Eats.Costco members and non-members alike will be able to purchase products, but the pricing for members will be be roughly 15% to 20% lower.