Unilever Demands Influencer Marketing Business Clean Up Its Act

WSJ.com: US Business, Wall Street Journal: Business
Sun, 06/17/2018 - 3:48pm

Using personalities popular on social media for promotion may be a hot marketing technique, but it also has a downside, according to Unilever, one of the world’s biggest advertisers.

Topics: unilever marketing

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Unilever Demands Influencer Marketing Business Clean Up Its Act

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