Viacom Bolsters Data Efforts For Advertisers With New Hires

Viacom Inc. has hired three new executives to lend oversight to a corporate effort that helps marketers place advertisements more precisely across its portfolio of cable networks and other media properties. The New York owner of MTV, Nickelodeon and Comedy Central said it hired  Bryson Gordon as senior vice president of data strategy and Viacom...

Topics:  new york   mtv   nickelodeon   comedy central   bryson gordon   viacom   data   hired   
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