NEW YORK (TheStreet) –– Amazon's Fire phone is not going to replace your Apple iPhone 5s. Nor will it replace any of the other high-end Google Android phones on the market, like the HTC One or the Samsung Galaxy S5, so let's get that out of the way right now. The Fire phone is an OK-at-best attempt at Amazon's entry into the smartphone market, and consumers should wait until the second or third generation to consider purchasing the phone. I've been testing the device for a few days -- and if it wasn't clear before that Amazon is selling this device to have you buy more products, it becomes very obvious upon turning the device on.