Can Rovio Repeat Angry Birds Success With New 'amazing Alex' Franchise?

Angry Birds

Rovio has had more than 1 billion downloads of its games focused on its wildly successful Angry Birds franchise. But can it have as much success with its next franchise? Peter Vesterbacka, the quirky CMO of Rovio, wearing an Angry Birds sweatshirt, talked about Amazing Alex, the first non bird-pig game from Rovio, at the GamesBeat conference in San Francisco Tuesday.

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  • Inside the nest: After 3 years of Angry Birds, what’s next for Rovio?
    “But when we updated the apps with free content and levels, and we shot back to the top of the list in some countries almost immediately, and we knew that that’s what we needed to gradually repeat ... success of Angry Birds, Rovio’s Amazing Alex ...
    12/23/2012 - 10:46 am | View Link
  • Rovio rolls out Bad Piggies for iOS, Android
    a twist on the legendary Angry Birds franchise from a four legged perspective. Earlier this year Rovio introduced Amazing Alex, an interesting physics puzzle game that failed to repeat the success of Angry Birds. Bad Piggies should be different ...
    09/26/2012 - 1:00 pm | View Link
  • Angry Birds: Can Rovio Repeat Their Success With Bad Piggies?
    But the company released 51 flops before Angry Birds took off, and its most recent game, Amazing Alex, had a glitchy launch this July before slipping from first to 91st place in the iTunes rankings, where it languishes today. “Nobody knows what made that ...
    09/23/2012 - 10:00 pm | View Link
  • Angry Birds maker Rovio launches new Amazing Alex franchise
    Rovio - the creator of the hit Angry Birds video games - is releasing its first new franchise since 2009. Amazing Alex's performance will be ... One analyst said the firm might find it hard to repeat its previous success. The launch was marred by a ...
    07/12/2012 - 8:59 am | View Link
  • Angry Birds maker Rovio reveals Amazing Alex game
    Rovio, the firm behind the hugely successful Angry Birds app, which has enjoyed over a billion downloads, has launched a new franchise – it’s first for three years. Amazing Alex requires players ... able to replicate the success of its Angry Birds ...
    07/12/2012 - 1:07 am | View Link
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