Hershey CEO J.P. Bilbrey says healthier eating habits, shrinking shelf space and an increase in alternative snacks are prompting the 122-year-old chocolate maker to turn to protein bars to sweeten profits.
WSJ.com: What's News US, Wall Street Journal
Mon, 04/25/2016 - 8:07pm
Hershey CEO J.P. Bilbrey says healthier eating habits, shrinking shelf space and an increase in alternative snacks are prompting the 122-year-old chocolate maker to turn to protein bars to sweeten profits.