...itÂs a bit baffling to see the controversy over a single, fairly benign commercial for Gillette razors that focuses on masculinity. The ad, playing off its longtime tagline of Âthe best a man can get, is part of a new campaign from the company acknowledging that Âbrands, like ours, play a role in influencing culture we have a responsibility to make sure we are promoting positive, attainable, inclusive and healthy versions of what it means to be a man. ...the sentiment was enough to set off a firestorm of mockery, consumer boycott threats, and one man even throwing his Gillette...