Comment on What Disney’s Rebranding of Their Fox Properties Could Mean

What Disney’s Rebranding of Their Fox Properties Could Mean

The now-infamous Disney/Fox merger that took place in 2019 still has many in the entertainment business reeling, and there have been many, many questions from both professionals and consumers as to the full ramifications of a business deal of this size. We now know, at the very least, that Disney intends to fully rebrand their recently-acquired Fox properties; It was reported on January 17th that Disney will be dropping the “Fox” name from all 20th Century Fox properties, and releasing them under the banner of 20th Century Studios.

 

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