As we’ve told you before: Anyone looking through old magazine ads could only conclude that the past was pretty darn terrible… At least if that past includes a mission to save your wife from having a job outside the home, doctors that smoked like chimneys, and babies drinking soda like it’s the nectar of life itself. In our latest installment of Badvertising History Lessons, we find out how insurance can save a man’s family life and then on the health front, take stock of some life choices we can’t imagine any doctor recommending these days. We’ve got some of the funniest friends of Consumerist on the job and they’re not letting the past rest on its terrible laurels, no siree. Scroll on down and click on any ad caption to enlarge and read the full text in all its sexist glory — and send your own examples of why the past was terrible to tips@consumerist.com with the subject line TERRIBLE PAST. TRAVELERS INSURANCE: Mark M., the next contestant on The Price Is Right:: I’m kind of impressed that an ad from 1963 acknowledged that being a stay-at-home mom is a full-time job.

Topics:  badvertising history lessons   we ve   consumerist   scroll   travelers   mark m   the price is   matt r   internet   traveler s insurance   laura lane   it s   mona lisa   lauren d   mike lawrie    mom   camel   jeff bercovici   forbes   mike   caller   death   7-up   laura   biggest   loser   technically   lauren   jimmy   matt   jeff cronin   director   communications   center   science in   public   interest   i ve   soldier   fortune   madison avenue   i   insurance   the   mark   i ll   jeff   save   doc   soda   bottle   job   don   baby   doesn   health   pretty   read   toy   place   teeth   

 

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