NEW YORK (TheStreet) -- Why is Donald Trump running for President? Is it for real? That he truly believes, as he has said many times, that he is the only person who can help rescue the failure that is the United States of America in 2015? Or, is it, as many have speculated, that he isn't a serious candidate and he's just running to make more money by elevating the status of his brand? "The joke's on you," reads one headline on an article with that theory.