Brian Ascher Contributor Share on Twitter Brian Ascher is a partner at Venrock, where he invests broadly across enterprise and fintech and serves on the boards of several companies, including Personal Capital, 6Sense, Socrates AI, Dynamic Signal, Retail Solutions, SmartBiz Loans, and Inrix. More posts by this contributor Running through walls: 6Sense’s Amanda Kahlow on values that stick Running Through Walls: Dynamic Signal’s Russ Fradin on how good businesses constantly pivot Once you’ve found product/market fit, scaling a SaaS business is all about honing go-to-market efficiency. Many extremely helpful metrics and analytics have been developed to provide instrumentation for this journey: LTV (lifetime value of a customer), CAC (customer acquisition cost), Magic Number and SaaS Quick Ratio are all very valuable tools.

Topics:  contributor   share   twitter   venrock   personal capital   socrates ai   retail solutions   smartbiz loans   inrix   amanda kahlow   running through   walls   dynamic signal s russ fradin   magic number and saas quick ratio   magic number   pr   steve walske   ceo   ptc   build   team   arr   tcv   color-coding   examining   sales learning   curve   board   lots   brian ascher   i    a   dynamic signal   running   saas   ltv   cac   magic number    steve   sales   measure   costs   quota   cost   true   targets   customer   green   shown   performance   sold   seller   customers   chart   culture   dollars   quarterly   put   scale   tool   helpful   extremely   good   net   account   reasonable   skewed   gross   annual   company   data   set   answer   quotas   quarter   red   powerful   
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