The Metric To Watch Ahead Of The Election

Ron Brownstein: “Historically, measures of consumer confidence have been a revealing gauge of an incumbent president’s reelection chances. Presidents Ronald Reagan, Clinton, and Barack Obama, as I’ve written, all saw their job-approval ratings tumble when consumer confidence fell early in their first terms amid widespread unease over the economy. But when the economy revived and consumer confidence improved later in their term, each man’s approval rating rose with it.

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