After storms battered the French Riviera ahead of the Mipcom TV market this past week, a shift to sunny skies brought what many feel was a rich event that highlighted key issues currently facing the international television business. Attendees buzzed about high-profile upcoming dramas — and whether there might be too many of them — while the importance of digital platforms has solidified, branding is more important than ever and shiny non-scripted shows appear to have…

Topics:  french riviera   mipcom tv   market   drama   non-scripted   

 

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