NEW YORK (MainStreet) -- When the history of advertising in the 21st century is written, one gimmick from a little-known advertising group named Adzookie will likely come to be viewed as a watershed moment when the traditional notion of ad space was upended in favor of a new form of product placement. In early April, Adzookie, a small company in Orange, Calif., presented homeowners with an extreme promotion: If they agreed to have a temporary Adzookie advertisement painted on their house, the company would pay the mortgage each month the ad stayed up (and cover the cost of painting the ad and repainting the house afterward).
The New Product Placement
twocents@thestreet.com (Seth Fiegerman), The Street
Sat, 05/28/2011 - 7:00am
BING NEWS:
- Local product shakes off slump and hits walk off homer for Mississippi State in NCAA Regionals
Dakota Jordan, out of Jackson Academy, provides the walk off hit in extra innings for MSU in their NCAA Tournament opener.
05/31/2024 - 4:18 pm | View Link - Baby Product Recall Sparks Nationwide 'Suffocation' Warning
The U.S. Consumer Product Safety Commission has placed a recall on padded crib bumpers that were sold on the online retail site AliExpress.
05/31/2024 - 11:29 am | View Link - SPHQ ETF: A Competent Product, But Not A Buy At Current Levels
Invesco S&P 500® Quality ETF focuses on large-cap stocks that are considered high-quality based on a composite quality score. Read more SPHQ here.
05/31/2024 - 8:35 am | View Link - TV Tech Weekly Product News Wrap-Up
French National Public TV Broadcaster France Télévisions, rebranded as france tv, has selected Grass Valley’s next-generation Kaleido KIP-X240 IP Multiviewer as part of an enterprise wide transition ...
05/31/2024 - 6:52 am | View Link - Our favorite product releases this week: Nomad, Cozy Earth, Magic Bullet and more
This week brings Nomad’s wallet tracking card, Cozy Earth’s lightweight summer blanket, Magic Bullet’s new combo blender and more.
05/31/2024 - 5:41 am | View Link - More
- PRODUCT Definition & Meaning | Dictionary.com
noun. a thing produced by labor: products of farm and factory; the product of his thought. a person or thing produced by or resulting from a process, as a natural, social, or historical one; result: He is a product of his time. the totality of goods or services that a company makes available; output:
05/25/2024 - 10:18 pm | View Link - PRODUCT Synonyms: 83 Similar and Opposite Words
Synonyms for PRODUCT: production, yield, work, output, fruit, produce, result, labor; Antonyms of PRODUCT: cause, reason, consideration, factor, basis, occasion, base, foundation
05/25/2024 - 2:01 am | View Link - product noun
Definition of product noun in Oxford Advanced Learner's Dictionary. Meaning, pronunciation, picture, example sentences, grammar, usage notes, synonyms and more.
05/24/2024 - 5:26 pm | View Link - Product Definition & Meaning
The meaning of PRODUCT is the number or expression resulting from the multiplication together of two or more numbers or expressions. How to use product in a sentence.
05/24/2024 - 9:05 am | View Link - Product
1. Something produced by human or mechanical effort or by a natural process, as: a. An item that is made or refined and marketed: farm products; soaps, detergents, and similar products; travel products such as vacation trips. b. Such items considered as a group: sold a lot of product in May. c.
05/24/2024 - 5:23 am | View Link - More
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