NEW YORK (AP) -- PepsiCo is pulling an online ad for Mountain Dew that was criticized for portraying racial stereotypes and making light of violence toward women....

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Topics:  ads   controversial   mountain dew   online ads   pepsico   soft drinks   
  • Mountain Dew Launches "The Mountain Dude" Campaign
    PepsiCo has launched an all-new campaign for Mountain Dew featuring a new character, as The Mountain Dude makes his presence known.
    07/16/2024 - 2:01 am | View Link
  • Hard Mountain Dew now distributed in Indiana
    Hard Mountain Dew recently hit store shelves in Indiana. The version of the popular citrus-flavored pop with alcohol is now being distributed all across the Hoosier State. It's widely available at ...
    07/15/2024 - 11:36 am | View Link
  • Mtn Dew reintroduces itself behind a tough talking, fur-coat wearing ‘Mountain Dude’
    Mtn Dew is getting off its ass. A new U.S.-only campaign is intended to reawaken dormant characteristics of the PepsiCo soda brand, including mountain and outdoor iconography, while delivering a ...
    07/15/2024 - 2:00 am | View Link
  • Why Mountain Dew introduced the Mountain Dude to refresh ‘Do The Dew’
    The character allows Mountain Dew to bolster its cultural relevancy, either in ad hoc activations or in more planned-out efforts. Mountain Dew has long made the outdoors and gaming part of its brand ...
    07/14/2024 - 1:00 pm | View Link
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