Being the punchline in a fictional story doesn’t always work out for brands (ask Peloton), but why waste a good marketing opportunity when you’re on a roll? Jerry Seinfeld has spent decades eating and writing jokes about Pop-Tarts.
John Kell, Fast Company
Mon, 04/29/2024 - 9:45am
Being the punchline in a fictional story doesn’t always work out for brands (ask Peloton), but why waste a good marketing opportunity when you’re on a roll? Jerry Seinfeld has spent decades eating and writing jokes about Pop-Tarts.